10 Key Principles You Must Know about SaaS Product Roadmaps
Delve into effective SaaS product roadmaps in our guide. Align your strategy with business goals and customer needs for a unified roadmap.
September 16, 2021
Create a Public Roadmap to Build a Better Product
Capture customer feedback, prioritize what they want you to build, and align everyone behind a winning product vision.
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Create A Branded Experience
Customize your public roadmap with your logo, favicon, name, description, and domain.
Capture Customer Feedback
Submit suggestions for new features and functionalities.
Build In Minutes
Get your public roadmap online in minutes with no coding required.
Prioritize With Ease
Let customers upvote roadmap items and leave comments to help prioritize what’s important.
Keep Customers In The Loop
Inform customers of what’s being built, soon to be built, and planned for the future
Categorize Feedback
Set categories such as departments and product types to make it easy for customers to find what they’re looking for.
Avoid Building Unwanted Product Features
Validate feature requests before you start building themto avoid wasting your product development budget.
Gain Clarity On The Product Strategy
Feel the pulse of customers and demonstrate that your product vision is heading in the right direction!
Escape Chaotic Spreadsheets and Trello Boards
Stop using messy workarounds and tools that weren’tdesigned or purpose-built for product roadmapping.
Attract More Customers
Build your product in a direction that helps to attract more users.
Retain More Customers
Prevent customers churning that are waiting for a vital missing feature to be developed.
Increase Transparency
Foster a stronger relationship with your users and show that the company cares.
Collect More Feedback
Encourage customers to provide suggestions by making it much easier for them to do so.
Bring Everyone Together
Align every stakeholder in the company around a public product roadmap.
Manage Customer Expectations
Show what you’re working on and make it easier to explain the features that aren’t a priority.
«As a Product Manager at Wizishop my #1 mission was to find a solution focused on collecting feedback and managing our feature backlog. After reviewing a few competitors looking for a solution that could answer all our needs we were really excited to find Prodcamp. I can only recommend this tool!»
«ProdCamp facilitated our transition from blind guessing to data-driven product management and feature prioritization based on real customer demand. I am pleased we chose this product.»
Frequently Asked Questions
What is a public product roadmap?
A public roadmap is a tool that companies use to publish their future product plans, provide product updates, and get product feedback from customers. Typically, customers can comment and vote on which features are their highest priority, and help shape the direction of upcoming features and the product strategy as a whole.
How do you build a product roadmap?
The easiest way is to use a product roadmap tool such as ProdCamp to build a public product roadmap in minutes. Within the settings, you can customize your roadmap with your branding, domain, and categories. Then, add details of any upcoming features and those under consideration. And lastly, publish a link to your public roadmap with your customers.
How do you prioritize on a product roadmap?
Customers can upvote the features they want the most. Additionally, by syncing your CRM with ProdCamp, you can prioritize based on the revenue of the customers who upvote the feature. Find out more about feature voting.
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